Program Director in Florence, South Carolina at Cumulus Media

Date Posted: 4/29/2021

Job Snapshot

Job Description

CUMULUS MEDIA | Florence, SC is searching for an experienced Program Director.  The Program Director will be responsible for growing and operating strong brands and must have a strong background and passion for music. Energy, enthusiasm, and experience within the genre are a must.  You will be responsible for all aspects of programming including; music scheduling, managing on-air staff, imaging, station strategy, developing and executing revenue-generating sales & programming promotions, website & social media, digital content, and have a strong understanding of the core audience of multiple music radio formats. The position also requires a daily air shift, along with a weekend voice track shift and/or live appearances and live remotes!  

Who We Are: 

CUMULUS | Florence currently features 6 radio stations in the Florence area and surrounding counties.  Our stations include WYNN 106.3, Magic 94.3, Glory 98.5, Classic Country 100.1, Q100. 5 and 102.1 The Fox.  The cluster of 6 stations reaches tens of thousands of listeners on a daily basis.     

We’re looking for a track record of success.  Top candidates will be versatile and possess exceptional PD, On-Air, and web/social media skills.  Digital and social strategies must be as engaging as on-air tactics and execution.  The best candidates will be detail-oriented with the ability to multi-task and react in a calm and decisive way when dealing with challenging situations.  Excellent writing and production skills to image and brand your stations are essential.  People skills and the ability to work closely with talent, department heads, and a talented sales team are critical.

Key Responsibilities:

  • Create, implement, and manage the sound, image, music, brand, and standards of (insert stations here) through all distribution channels to reach and exceed goals for ratings, revenue, and profitability
  • Successfully coach, direct, develop, appraise and motivate on-air talent to maximize their performance
  • Deliver unique content that attracts the target demo, builds ratings and grows terrestrial and digital audience
  • Work closely with the sales team to develop and enhance client relationships and revenue
  • Work closely with the marketing team to develop contests, promotions, and big events to raise brand profile
  • Ensure operation of the station in accordance with FCC regulations and policies
  • Operate (as needed) control board, remote broadcasting, and other related production equipment as well as music scheduling software

 

Job Requirements

  • Minimum 3 years’ of successful programming experience and winning track record backed by Nielsen Audio results preferred
  • Strong social and digital experience
  • Savvy computer skills and proficiency with ratings, research and music (Stratus) programs
  • Ability to multi-task and the discipline to focus on what is the highest and best use of your time
  • Excellent verbal and written communication skills with air staff, departments and clients
  • Creative and strategic problem solver
  • A strong understanding of PPM / Nielsen Ratings and ability to interpret various kinds of research
  • Deep knowledge of music, pop culture and current events and how they relate to the station’s target demo
  • Have and build great relationships in the music / entertainment community with a deep contact list

What we offer:

  • Competitive pay
  • Professional growth and career path
  • Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match to plan for the long-term
  • Paid Vacation & Holidays

For immediate consideration, please visit https://cumulusmedia.jobs.net/

For more information about CUMULUS MEDIA, visit our website at: https://www.cumulusmedia.com/

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

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