Marketing & Digital Integration Specialist in Colorado Springs at Cumulus Media

Date Posted: 9/22/2022

Job Snapshot

Job Description

CUMULUS MEDIA – COLORADO SPRINGS is seeking a dynamic full-time Director of Marketing and Digital Integration

We are looking for a brand builder who thinks big and outside the box; lives in the multi-media, multi-screen world; and is a forward thinker who will help make miracles happen, as a Director of Marketing and Digital Integration. 

  • Can you forge a new relationship with Google by noon?
  • Are you someone who answers the plea, “we need this,” with, “no problem, consider it done” or “yes – it is already done!”
  • Can you bring fresh ideas to elevate cross platform campaigns?

Qualified candidates will possess 3+ years of experience working in creative marketing, advertising, design, digital/social or related field.  The Director of Marketing and Digital Integration will work with both creative and analytic, talented people in the entertainment business, providing positive energy, an exceptional attitude with accountability and fun! Considerable marketing and digital advertising knowledge, instincts and communication skills are a must.  Outstanding people skills are a prerequisite; you must be able to effectively interact with a variety of departments, personalities, clients and agencies.  Further, to move at lightning speed, you must be a self-directing, self-motivating, multi-tasker who’s able to thrive with the petal to the metal.  

Who we are:

Our Colorado Springs stations include: 95.1 Nash FM KATC, XTRA Sports 1300 KCSF-AM, Classic Rock 98.1 KKFM, 98.9 Magic FM KKMG, 92.9 Peak FM KKPK, and News Talk 740 KVOR-AM. Our integrated revenue streams include online streaming, podcasts, banner advertising, social media integration, event marketing, non-traditional concepts & programs, multi-channel ads, email marketing, geofencing ads, retargeting ads, Facebook, Good AdWords/SEM/PPC, SEO, SEM, people-based marketing, OTT/CTV TV commercials and more!

Key Responsibilities:

  1. Further building the KATC-FM, KCSF-AM, KKFM-FM, KKMG-FM, KKPK-FM and KVOR-AM brand strategy with advertisers, listeners and in the Southern Colorado marketplace
  2. Developing innovative marketing plans, proposals, marketing materials, outreach strategies, digital revenue generating opportunities and event concepts throughout our cluster 
  3. Support digital revenue generation, execution and fulfillment with creative and administrative skillsets
  4. Live on social media and fully understand all the existing platforms, as well as emerging platforms to design strategies and alternative ways to leverage our brands in the social space  
  5. Develop partnerships and programs with media, non-profits, community groups and advertisers 
  6. Create, executes and manages existing and new large cluster, station, non-profit, and special events, both on and off-site
  7. Develops, plans, and executes comprehensive branding, marketing and media campaigns
  8. Analyzes and implements existing marketing strategy and digital tactics/plans
  9. Ensures seamless communication and integration between customers, sales, marketing, promotions, programming and finance
  10. Works directly with Market Manager, Operations Director, Director of Sales, Digital Sales Manager, project managers and other executives to manage and work with graphic design, web design, and PR
  11. Coordinates and manages ad/PR agency as in-house marketing director
  12. Other duties as assigned

 

Job Requirements

Education and Licensing Requirements:

  • College degree in Marketing, Communications or related major preferred.  High School Diploma or equivalent required
  • Must possess a valid driver’s license and must be in good standing
  • Microsoft Office knowledge
  • Ability to learn new systems
  • Experience & knowledge of budgeting and cost strategies of events & programs
  • All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations

 

For immediate consideration, please visit

For more information about CUMULUS MEDIA, visit our website at:

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

 

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