General Sales Manager in Des Moines, IA at Cumulus Media

Date Posted: 5/14/2022

Job Snapshot

Job Description

CUMULUS MEDIA | Des Moines is looking for a dynamic, self-motivated General Sales Manager to drive revenue in our market.  The Sales Manager provides leadership to the market’s entire sales effort by giving direction, training and feedback to the sales team.  Assist account executives in prospecting, developing and maintaining direct and new business, as well as local agency business, to assure established sales goals are met. 

We are looking for someone who lives by our FORCE Cumulus values; WE are Focused, Responsible, Collaborative and Empowered!  If you are looking for a great culture and professional environment, then Cumulus Des Moines could be the place for you.

Who We Are:

Cumulus Media Des Moines includes 5 brands serving the Des Moines metro area, as well as  associated digital outlets and events. Brands include: “Des Moines’ New Country Leader, Nash-FM 97.3” KHKI, Classic Rock 95 KGGO, “Country’s Best, Past and Present 92.5 KJJY”, Top-40 “98.3 The Vibe” KWQW, and All Sports 1700 The Champ KBGG. At Cumulus Des Moines, we strive to hire passionate, resourceful problem solvers who have the ability to drive results while working collaboratively with our talented team.

Key Responsibilities:

  • Develop and implement a sales plan that will meet the market’s revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales
  • Identify, recruit, train, coach, manage and develop high-performance Sales talent and build a successful team to ensure continued top-line growth
  • Maintain an ongoing recruitment effort to ensure a long-term, top-quality team and bench of 3 or more candidates
  • Attend high profile account presentations; provide coaching and leadership to sales team
  • Conduct weekly one-on-one meetings with Sales Team members to evaluate pending business for conversion
  • Manage through the use of our dedicated CRM platform, RAB Account Manager and ensure that Sales team uses same to manage their business on a daily basis
  • Participate and lead Sales staff meetings and training sessions
  • Manage inventory and reporting in Wide Orbit traffic and related platforms
  • Manage administrative functions connected with forecasting revenue, rate, pricing and order approvals
  • Actively participate in business & community associations with the intention of developing extensive relationships with local influencers and decision makers
  • Develop and build relationships with clients by ensuring quality customer service.
  • Lead communication with other departments to assure quality service when placing orders and arranging promotions
  • Oversee special event sales
  • Provide managerial assistance in local and national rate negotiations, sales plans and budgeting
  • Develop creative, solution oriented, customer-focused revenue programs and ancillary sales projects
  • Oversee and manage expenses of the Sales organization


Job Requirements


  • 5 years of experience in broadcast sales, sales management and mentoring experience  preferred, with a proven track record of success
  • Proficient in all aspects of radio and digital sales, including use of quantitative/qualitative research, event development, and multiple-platform/integrated sales expertise
  • Familiar with the management of CRM systems, budget procedures, daily sales accountability and recognition programs, inventory management and collections procedures
  • Proficient in Microsoft Office suite, social networking platforms
  • Highly developed training and coaching skills including; skills in organization, delegating, interviewing and motivating sales people
  • Demonstrate high energy level and achievement-oriented attitude toward sales, sales training and education, and client relations
  • Excellent presentation skills
  • Flexible and creative
  • Technically savvy
  • All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations

What we offer:

  • Highly competitive pay with a generous performance-based bonus structure
  • Professional growth and career path based on exhibited management traits
  • Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
  • Recognition and reward for outstanding performance
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match to plan for the long-term
  • Paid Vacation & Holidays

For immediate consideration, please visit

and enter Des Moines in Location field.

For more information about CUMULUS MEDIA, visit our website at:

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).


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