Digital Account Executive in Fresno, CA at Cumulus Media

Date Posted: 11/19/2021

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Fresno, CA
  • Job Type:
  • Experience:
    Not Specified
  • Date Posted:
    11/19/2021

Job Description

CUMULUS MEDIA | FRESNO, CA is seeking a talented and dynamic Digital Account Executive who is passionate, motivated, goal oriented and a highly competitive individual with a proven track record of over-achieving digital sales goals.

The role’s primarily focus is to maximize digital revenue opportunities by generating sales of digital products under the Cumulus C-Suite umbrella: OTT, SEO/SEM, email marketing, geo-fencing and geo-targeting ads, social media targeting as well as the market’s/stations’ own local digital assets (website ads, mobile app, streaming, podcasts, video and social, etc…).

Our ideal candidate is someone who is digitally savvy, customer focused, and has a desire to create integrated marketing campaigns for their clients. In return, we offer a unique opportunity: a challenging mission, world-class tools and resources to help you succeed, inspired leadership, competitive commissions, and the chance to realize your full potential as a professional.

Who We Are: Insert Market-Specific information here

CUMULUS | Fresno currently features 4 stations in the Fresno, CA area and surrounding counties.  Our stations include:  93.7 Kiss Country (KSKS-FM), Mega 97,9 (KMGV-FM), KMJ580 (KMJ-AM, KMJ-FM) and Y101 (KWYE-FM). The cluster of 4 stations reaches thousands of listeners on a daily basis.

Key Responsibilities:

  • Identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
  • Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects
  • Deliver effective digital sales presentations
  • Have strong listening and presentation skills and the ability to quickly build lucrative client relationships
  • Follow all station procedures for preparing orders, resolving billing issues, submitting regular reports regarding digital sales, pipeline lists, forecasts and competitive analysis
  • Stay abreast of the competitive digital landscape and emerging technologies to best position Cumulus in the marketplace
  • Think creatively and generate original ideas
  • Possess rare people skills which allow you to get out in front of problems and proactively provide solutions in order to deliver exceptional client service

 

Job Requirements

Qualifications:

  • Proficient in Microsoft Office suite, social networking platforms and CRM tools
  • Excellent communication skills
  • Experience developing new business relationships in an outside sales role
  • Excellent presenter to clients of sales opportunities and post-sale successes
  • Strong understanding of lead generation and ability to connect with viable prospects
  • Comprehension of sales metrics in order to fill a sales funnel and robust pipeline of residual business
  • Positive attitude with the willingness to get beyond comfort zone to grow professionally
  • High energy and passion for the job
  • Flexible and creative
  • Digitally savvy 
  • 2 years in Media Sales background preferred/required
  • Bachelor's Degree in Business, Marketing or related field is preferred/required
  • All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations

What we offer:

  • Commission-based organization with uncapped earning potential
  • Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match to plan for the long-term
  • Paid Vacation & Holidays

For immediate consideration, please visit https://cumulusmedia.jobs.net/

For more information about CUMULUS MEDIA, visit our website at: https://www.cumulusmedia.com/

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).