Account Executive in Pensacola, FL at Cumulus Media

CUMULUS MEDIA |

PENSACOLA, FL is seeking a dynamic Digital and Radio Account Executive to join our team!  We are looking for passionate, motivated, goal oriented individuals with high business acumen and the desire to WIN in a fast-paced highly competitive sales environment.  Someone who is digitally savvy and desires to create integrated marketing campaigns for their clients.  In return, we offer a unique opportunity: a challenging mission, world-class tools to help you succeed, inspired leadership and the chance to realize your full potential as a professional.

Who We Are:

Cumulus | Pensacola currently features 5 radio stations in the Pensacola area and surrounding counties.  Our stations include:  Soft Rock 94.1 WMEZ-FM, News Talk 1370 WCOA-AM, Magic 106.1 WRRX-FM, our Urban Adult Contemporary Station, 102.7-FM WXBM-FM plays Country music, JET 100.7 WJTQ is Classic Hits.  The cluster of 5 stations reaches thousands of listeners on a daily basis.     

 Responsibilities:

• Able to identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
• Deliver effective sales presentations; negotiation and closing
• Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects
• Have strong listening and presentation skills and the ability to quickly build lucrative client relationships
• Follow all station procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
• Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace
• Think creatively and generate original ideas
• Possess rare people skills which allow you to get out in front of problems and proactively provide solutions in order to deliver exceptional client service

Core Competencies:

• MUST be computer savvy with a strong working knowledge of Power Point, Microsoft Word, Excel, and able to navigate online data systems and forms
• MUST have a background of a min of 1-2 years of outside digital media sales including but not limited to SEO & SEM, Social Media advertising, digital video advertising, programmatic display, geo-fencing, email marketing, website sales, and text media marketing
• Proficiency in prospecting and aggressively seeking new clientele by networking, cold-calling, canvassing and referrals
• Learn the customer’s business by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends
• Creative spark - the ability to design, create and deliver customized advertising proposals/presentations
• Present client solutions by building rapport and delivering results through integrated digital campaigns
• Gain referral business by providing support, information, and guidance, qualitative research and recommending new opportunities for profit and/or service improvements
• Deliver exceptional client service

Qualifications:

• 1-2 years of experience in outside (B2B) Digital Media Sales required.
• Proven experience growing and maintaining a robust sales funnel
• Recognized top sales performer with a track record of over-achieving
• Strong sales acumen and proficiency in all phases of the sales cycle, proactive outbound phone sales and new account development
• Ability to perform independently in a fast-paced, hyper-competitive sales environment
• Excellent interpersonal/communication skills; outgoing, sociable, and charismatic – you pride yourself on being able to strike up a conversation with anyone
• Accustomed to working with creative thinkers, digital marketers and editors
• Bachelor’s Degree in Business, Marketing or related field is preferred